Designing Growth

We are former Meta and Google professionals, each specializing in a specific marketing area. Together, we help brands drive measurable growth by combining these capabilities under one roof.

We provide that service

Media Strategy

Develop a data-driven approach to planning and optimizing media investments. Define target audiences, select the right channels, and allocate budgets effectively to maximize reach and impact.

Media Execution

Expertly manage campaigns across leading digital platforms like Google, Instagram, Facebook, TikTok, Pinterest, and TV/CTV.

Measurement & Attribution

Leverage cutting-edge techniques like Marketing Mix Modeling (MMM), GeoLift, Multi-Touch Attribution (MTA), Conversion & Brand Lift to maximize ROI.

Go-to-Market

Develop and execute data-driven strategies to effectively launch new products and services.

Technical Integrations

Seamlessly connect your marketing stack with solutions like Conversion API, AI chatbots, and automation tools.

Creative Strategy

Design high-performing ad creatives optimized for different platforms, formats, and audience behaviors, ensuring maximum engagement and conversion.

Why fico media?

Don't waste time managing multiple agencies. We provide a fully integrated solution that simplifies workflows, reduces inefficiencies, and drives results.

  • Expertise

    At Fico Media, you get more than just ex-Google and Meta experts—we also bring extensive experience working in leadership roles in Fortune 500 companies.

  • Comprehensive Solutions

    No need to juggle different agencies—whether it's strategy or execution, MMM, GeoLift, or technical integrations, we provide it all under one roof.

  • Data-Driven Approach

    Using industry-leading tools like MediaRadar and proprietary analytics, we dive deep into your business, analyze the competitive landscape, and tailor strategies to maximize your growth.

  • Strategic Execution

    Our consulting background means we don’t just execute—we think strategically, adapt quickly, and deliver measurable impact.

We are formerGoogle andMeta professionals

Danilo Campisi

Co founder

Danilo is a fractional CMO with 14 years of experience at Meta and other Fortune 500 companies. He has also scaled businesses like Kiwi.com to a $750M exit and led go-to-market efforts for AirHelp from 0 to $100M in revenue. Currently, he sits on the advisory board of the University of San Francisco's AI program.

Matias Larguia

Co founder

Matias is a global strategic growth and digital marketing executive with 15+ years of experience at Meta and other Fortune 500 companies. He has managed multi-million-dollar budgets, scaled digital marketing strategies, and led high-impact initiatives for brands like Colgate, , PepsiCo, L’Oréal, Nestlé, Unilever, P&G, Mondelez, and Coca-Cola. At Meta, he played a key role in driving digital transformation for these companies, helping them optimize their marketing investments and adopt innovative advertising solutions. He is also a mentor and thought leader, helping businesses and talent navigate the evolving digital landscape.

Global and regional expertise

We have extensive experience working in the following markets and we cover multiple languages.

Europe

United States

LATAM